Marketing Analysis, Consultancy, Design, Google Ads, SEO

The client:

Premcrete, formerly FIS Products. Are a leading supplier of waterproofing supplies to civil engineers and the construction industry. With 40 years of experience, the Premcrete team are proud to provide high levels of customer support with their own products made in Britain.  

The challenge:

Premcrete has been a large project with the initial phase spanning 6 months, originally approaching us to review their marketing and formulate a marketing strategy. From there the project evolved into a complete marketing and brand strategy alongside a redesigned and developed website and full collateral design. 


Working closely with the team at Premcrete we have been able to understand their business goals and align these within their marketing. With a brand ready for the future in a fast paced and specialist area of the construction industry. 


The responsive website has been designed with a clear customer journey. The case studies pages have been built to highlight key information. With product pages linked by product uses and relevant case studies for ease of use. Every page utilises a clear call to action and copy. Additional work included optimising SEO for the website to enhance its search potential. 


Premcrete’s new website can be found here:

Services provided:

  • Marketing Strategy
  • Brand Strategy
  • Visual Identity
  • Search Engine Optimisation
  • Website Design and Development
  • Site Photography
  • Collateral Design
  • Site Video
  • Site Photography

Feeling proud:

Creation of a strong brand identity

Creation of an Industry leading website

Creation and implementation of the brands marketing strategy